Katie Sands

About Katie

Katie is the founder of Bath Digital Marketer and a specialist social media consultant with over 8 years of experience. Unlike full-service agencies that try to be everything to everyone, Katie provides a high-touch, platform-specific focus on LinkedIn, Instagram, and Facebook.

She is dedicated to helping UK-based service providers - including coaches, creatives, and health professionals - overcome the overwhelm of digital marketing. By moving away from vanity metrics, Katie helps CEOs and business owners turn followers into customers, positioning them as the go-to experts in their industry through relationship-driven marketing and bespoke consultancy.

Top 3 things Katie can help with

I’m posting, but am I actually reaching the right people?

Many service providers (coaches, creatives, etc.) feel they are attracting "likes" from peers rather than enquiries from clients.  How I’ll help in the clinic: I will do a Rapid Audit of your current LinkedIn or Instagram profile. We’ll identify if your bio and recent content are positioned for your target audience. You’ll leave with three specific tweaks to your profile/bio and a "content hook" strategy to ensure your next three posts speak directly to a potential client's pain points.

LinkedIn feels like a chore - how do I use it to find clients without it taking over my life?

Solopreneurs often feel overwhelmed by the technical side of LinkedIn (algorithms, networking, and cold outreach) and end up doing nothing at all.  How I’ll help in the clinic: I’ll show you my 'High-Touch, Low-Volume' framework. We will identify the specific LinkedIn features (like the "Featured" section or targeted commenting) that will move the needle for your specific service. You’ll receive a 15-minute daily workflow designed for busy business owners, giving you the steps to build authority and start conversations without needing a full-time marketing team.

Which platform should I actually be on, and what on earth do I say there?

Service providers often try to be everywhere and end up exhausted. They struggle to translate their professional expertise into "social" content.  How I’ll help in the clinic: We will look at your specific service (e.g., health, charity, or consulting) and pick your "Power Platform." I’ll help you bridge the gap between "what you do" and "what you post." You’ll walk away with a Content Pillar Map - a simple guide on how to turn your expertise into a week's worth of posts that build trust and position you as the "go-to" expert.